e-Gopala App & e-Pashuhaat Portal 2026 – Buy/Sell Cattle Online & Scheme Benefits

The e-Gopala app and e-Pashuhaat portal are India’s two official government platforms that let dairy farmers buy and sell cattle, access disease-free germplasm, and claim benefits under the Rs.3,400 crore Rashtriya Gokul Mission — all from a smartphone. This guide is for Indian dairy farmers, cattle breeders, and rural entrepreneurs aged 18–60 who want to eliminate middlemen, access quality breeding services, and boost their livestock income in 2026. Here you will find how both platforms work, who qualifies, how to use them step by step, and what schemes you can access through them.

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What Is the e-Gopala App and e-Pashuhaat Portal in 2026?

The e-Gopala app is a comprehensive breed improvement marketplace and livestock management platform developed by the National Dairy Development Board (NDDB) for direct use by farmers. It was inaugurated by Prime Minister Narendra Modi on 10 September 2020 and is available as a free Android and web-based application in 12 Indian languages. The e-Pashuhaat portal (www.epashuhaat.gov.in) is an earlier companion platform launched on 26 November 2016, functioning as India’s first dedicated online marketplace for bovine germplasm, live cattle, frozen semen, and embryos.

Together, these two platforms form the digital backbone of India’s livestock sector modernization under the Rashtriya Gokul Mission, a Rs.3,400 crore central sector scheme aimed at genetic improvement of indigenous breeds and elimination of middlemen in animal trade. Both platforms are integrated with the INAPH (Information Network for Animal Productivity and Health) system, giving farmers real-time data on their registered animals.

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The core difference: e-Gopala is farmer-facing with nutrition, health, and marketplace features in a mobile-first format, while e-Pashuhaat is a structured B2B marketplace connecting institutional breeders, cooperatives, state agencies, and milk federations with individual farmers for certified germplasm transactions.

Key Features of the e-Gopala App

• Pashu Bazaar (Animal Marketplace): Buy and sell dairy cattle, buffaloes, and disease-free germplasm directly without middlemen
• Pashu Poshan (Animal Nutrition): Formulate balanced ration for dairy animals using locally available feed ingredients to reduce costs and improve productivity
• Health Management: Manage 29 common ailments (mastitis, indigestion, diarrhoea, etc.) using Ethno-Veterinary Medicine (EVM) guidance
• Breeding Services Locator: Find nearest Artificial Insemination (AI) centres, veterinary first aid, vaccination services
• INAPH Integration: Real-time information on breeding, nutrition, and health of registered animals
• Automated Alerts: Timely reminders for vaccination due dates, pregnancy diagnosis, calving schedules
• Scheme Information: Updates on government schemes for dairying and animal husbandry
• Call Centre Access: Direct connection to helpline for queries on animal health, nutrition, and breeding

Who Should Use the e-Gopala App and e-Pashuhaat Portal?

Both platforms are open to all Indian citizens with a smartphone or internet access, but the following groups will benefit most in 2026:

• 🐄 Small and marginal dairy farmers with 1–10 animals who want to sell cattle at better prices without paying broker fees of Rs.5,000–Rs.10,000
• 🌾 Village-level cattle breeders looking to source certified high-yielding semen or quality bovine breeds with proven genetic merit
• 💼 Rural entrepreneurs and FPO members who want to establish dairy units with government subsidy and access premium breeding stock
• 🏥 Farmers dealing with sick livestock who need quick advisory on the 29 common ailments covered by the e-Gopala health module
• 🎓 Agriculture graduates and KVK trainees seeking hands-on information about AI services, sex-sorted semen, and IVF technology adoption
• 🏦 NABARD/AHIDF loan applicants who need to demonstrate breed quality documentation for dairy infrastructure financing
• 🐃 Buffalo and indigenous breed owners (Gir, Sahiwal, Murrah, Jaffarabadi) wanting to access Rashtriya Gokul Mission benefits including 3% interest subvention
• 📱 Self-Help Group (SHG) members in rural areas who collectively manage animals and want transparent pricing data before selling at local mandis

Income & Scheme Benefits for Dairy Farmers in 2026

The biggest financial argument for using e-Gopala and e-Pashuhaat is the elimination of middlemen costs and access to government scheme benefits. Traditionally, selling one cattle at a local fair cost farmers up to Rs.10,000 in middleman fees. Online platforms eliminate this entirely.

Under the Rashtriya Gokul Mission 2026, farmers who register their animals on the INAPH portal (linked to e-Gopala) and use certified AI services can qualify for subsidized sex-sorted semen, IVF technology access, and Heifer Rearing Centre benefits. The Cabinet approved Rs.800 crore for the revised RGM implementation up to September 30, 2026, administered through State Livestock Development Boards and NDDB.

Financial Benefits Under Linked Government Schemes

• Rashtriya Gokul Mission (RGM): 100% central funding for breed improvement; Rs.3,400 crore allocation for 8.5 crore dairy farmers
• Animal Husbandry Infrastructure Development Fund (AHIDF): 3% interest subvention on loans for entrepreneurs, MSMEs, FPOs, dairy cooperatives — Rs.29,110 crore total outlay through March 2026
• Kisan Credit Card – Animal Husbandry: Working capital loans up to Rs.5 lakh at subsidized rates under MISS scheme (enhanced in Budget 2025–26)
• National Livestock Mission (NLM): Entrepreneurship Development with 50% subsidy for poultry and small ruminant units
• Dairy Sahakar (NCDC): Rs.5,000 crore earmarked for dairy cooperative infrastructure since October 2021

Eligibility & Requirements to Use Both Platforms

Both e-Gopala and e-Pashuhaat are open access — no login is required to browse the e-Pashuhaat portal. However, to buy, sell, or list animals and access scheme benefits, the following requirements apply:

Basic Eligibility (Both Platforms)

• Indian citizen or registered institution (cooperative, state agency, private breeder)
• Valid mobile number for OTP-based registration
• Aadhar card (for individual farmers — enables Animal Aadhaar linkage)
• Android smartphone (version 9.0 or above) for the e-Gopala app, or any internet browser for the web portal
• Animals must be tagged/registered on INAPH system for buying/selling to be eligible for certified listings

For Sellers on e-Pashuhaat Portal

• Institution type: Central/State government body, cooperative, milk federation, agriculture university, or recognized private breeder agency
• Animals must have a Wellness Card and official tag — only tagged animals with documented health history can be listed for sale
• Certified germplasm: Semen doses must have provenance details (sire directory, progeny data, breed certification)
• Individual farmers can list animals via the Pashu Bazaar module on the e-Gopala app

For Accessing Rashtriya Gokul Mission Benefits

• Must be a dairy farmer rearing indigenous cattle or buffalo breeds
• Animal registration in INAPH/e-Gopala system is mandatory for benefit tracking
• Applications routed through State Livestock Development Board or NDDB-authorized implementing agencies
• No income ceiling specified for basic scheme access; AHIDF and KCC have creditworthiness criteria

How to Use the e-Gopala App & e-Pashuhaat Portal – Step-by-Step Process

How to Download and Register on e-Gopala App

1. Download the App: Search “e-GOPALA” on Google Play Store (developed by NDDB; package ID: coop.nddb.pashuposhan) or visit egopala.nddb.coop on any browser. The app size is approximately 12–56 MB and requires Android 9.0 or above.
2. Select Your Language: On first launch, choose your preferred language from 12 available options including Hindi, Gujarati, Marathi, Odia, Kannada, Malayalam, Punjabi, Telugu, Bengali, Tamil, Assamese, and English.
3. Register with Mobile Number: Enter your mobile number and verify via OTP. Optionally link your Aadhar for Animal Aadhaar integration and scheme benefit eligibility.
4. Register Your Animals: Add your cattle/buffalo details — breed, age, sex, weight, milk production history. Animals get linked to the INAPH database for real-time health and breeding tracking.
5. Access Pashu Bazaar (Marketplace): Tap “Pashu Bazaar” to browse available cattle and buffalo listings with certified details — breed photo, milk yield data, parent information, price, and seller contact. Use filters for breed type, state, and price range.
6. Contact Seller / Place Order: Tap on a listing to view full animal profile including wellness card, certifications, and seller’s contact details. Connect directly with the seller to negotiate and arrange transport.
7. Access Breeding & Health Services: Use the Pashu Poshan module for balanced ration formulation and the health module for advisory on 29 common ailments using Ethno-Veterinary Medicine.
8. Set Up Alerts: Enable notification alerts for vaccination due dates, pregnancy diagnosis schedules, and calving reminders to automate herd management.

How to Use the e-Pashuhaat Portal (www.epashuhaat.gov.in)

1. Visit the Portal: Open www.epashuhaat.gov.in — no login required for browsing. The portal is accessible on all browsers and mobile devices.
2. Select Germplasm Category: From the Germplasm Marketplace tab on the homepage, select the category — Live Animals, Frozen Semen Doses, or Embryos — to browse available listings.
3. Apply Filters: Filter by breed (Gir, Sahiwal, Murrah, HF, Jersey, etc.), state/UT, supplying institution (NDDB, state livestock board, agriculture university), and price range.
4. View Certified Details: Each listing shows the animal’s certified photograph, parent information (sire directory), breed, milk yield data, and seller contact details including address, phone number, and photo gallery of the institution.
5. Compare and Select: Use the comparison feature to evaluate multiple listings on the same parameters before choosing a seller.
6. Contact Seller / Institution: Note the contact details and reach out directly to the institution or farmer. For semen and embryo orders, confirm delivery logistics with the supplying agency.
7. Arrange Transportation: The portal provides guidance on transportation of purchased animals. Ensure proper veterinary health certificate (VHC) and movement permit as per state livestock transport rules before moving animals across state borders.

e-Gopala App vs e-Pashuhaat Portal – Key Differences 2026

Many farmers are confused about which platform to use. The answer depends on whether you are an individual farmer or an institutional buyer/seller, and what you need — a mobile-first livestock management tool or a structured germplasm trading portal.

Advantages & Disadvantages of Using e-Gopala App & e-Pashuhaat Portal

Advantages (Pros)

• ✅ Zero middleman cost: Eliminates broker fees of Rs.5,000–Rs.10,000 per cattle transaction, directly increasing farmer income
• ✅ Certified disease-free animals: Only tagged animals with wellness cards and INAPH registration can be listed — reduces risk of buying sick livestock
• ✅ Pan-India market access: Farmers in remote villages can buy certified HF or Murrah buffalo genetics from institutions in other states without travel
• ✅ Free health advisory: The e-Gopala app’s EVM-based advisory on 29 ailments saves farmers Rs.200–Rs.500 per veterinary consultation visit
• ✅ Government scheme integration: Single platform to access Rs.3,400 crore Rashtriya Gokul Mission benefits, AI service locators, and KCC loan information
• ✅ Real-time INAPH data: Farmers can check an animal’s complete breeding history, milk production records, and vaccination history before purchase

Disadvantages (Cons)

• ❌ Internet dependency: Requires a stable smartphone and internet connection — challenging in areas with poor rural connectivity
• ❌ Limited institutional sellers on e-Pashuhaat: The portal primarily connects certified institutional breeders; the number of individual farmer listings for premium breeds remains limited compared to private apps like Animall
• ❌ Transport logistics not integrated: Unlike private platforms, e-Pashuhaat does not provide integrated livestock transport booking — farmers must arrange and verify inter-state movement permits independently
• ❌ Digital literacy barrier: Elderly farmers unfamiliar with smartphones may struggle with registration, navigation, and INAPH linkage without assisted onboarding from KVK or cooperative staff

Important Terms Related to e-Gopala, e-Pashuhaat & Digital Cattle Trading

• INAPH (Information Network for Animal Productivity and Health): The government’s central database for registering and tracking all tagged cattle and buffaloes in India. Registration on INAPH is the foundation for e-Gopala marketplace listing and scheme benefit eligibility.
• Germplasm: Biological material used for animal breeding — includes live animals, frozen semen doses, embryos, and sex-sorted semen. e-Pashuhaat is India’s official germplasm marketplace.
• Artificial Insemination (AI): The scientifically proven breeding method where quality semen is introduced into a cow/buffalo to produce genetically superior calves. DAHD has conducted over 5 crore AI services under RGM.
• Sex-Sorted Semen: Semen processed to produce female calves with 90% accuracy — promoted under Rashtriya Gokul Mission to reduce male calf burden and increase milch animal population.
• IVF (In-Vitro Fertilisation): Advanced reproductive technology now established under RGM for elite cows to produce multiple high-merit calves from a single donor — previously only accessible to large farms.
• Rashtriya Gokul Mission (RGM): Central sector scheme (100% GoI funded) running since 2014 with a Rs.3,400 crore allocation for 2021–26 to conserve indigenous breeds, enhance milk productivity, and expand AI coverage to all dairy farmers.
• Animal Wellness Card: A certified health document issued for each registered animal on e-Pashuhaat, confirming disease-free status, vaccination history, and genetic merit credentials — mandatory for all platform listings.
• NDDB (National Dairy Development Board): A statutory body under the Ministry of Fisheries, Animal Husbandry and Dairying that developed both e-Gopala and the web version of e-Pashuhaat — the technical backbone of India’s digital dairy ecosystem.
• Ethno-Veterinary Medicine (EVM): Traditional Ayurvedic and herbal treatments for livestock ailments, integrated into e-Gopala’s health module as the first point of care for 29 common diseases — free and available offline.
• AHIDF (Animal Husbandry Infrastructure Development Fund): A scheme offering 3% interest subvention on loans up to the revised outlay of Rs.29,110 crore for dairy infrastructure — accessible to MSMEs, FPOs, cooperatives, and entrepreneurs registered on DAHD portal.

Important Dates & Scheme Timeline 2026

Important Links

Conclusion

The e-Gopala app and e-Pashuhaat portal represent the most powerful free tools available to India’s 8.5 crore dairy farmers for buying and selling cattle online, accessing certified germplasm, and connecting to the Rs.3,400 crore Rashtriya Gokul Mission benefits in 2026. By eliminating middlemen, providing certified animal health records, and integrating real-time INAPH breeding data, both platforms directly translate into higher income, lower transaction costs, and better herd genetics for Indian dairy farmers. Download the e-Gopala app from the Play Store today, register your animals on INAPH, and visit www.epashuhaat.gov.in to explore quality breeding stock available across India. Bookmark this page — it is updated every time DAHD releases new scheme guidelines or RGM notifications.

Frequently Asked Questions About e-Gopala App & e-Pashuhaat Portal 2026

What is the e-Gopala app and who developed it?

The e-Gopala app is a free comprehensive breed improvement marketplace and information portal developed by the National Dairy Development Board (NDDB) for direct use by dairy farmers. It was inaugurated by Prime Minister Narendra Modi on 10 September 2020. The app covers cattle marketplace (Pashu Bazaar), animal nutrition (Pashu Poshan), health advisory for 29 ailments, AI service locator, and government scheme information in 12 Indian languages for Android smartphones and web browsers.

How do I download the e-Gopala app on Android?

Search “e-GOPALA” on the Google Play Store (the app is developed by NDDB with package ID coop.nddb.pashuposhan) or visit the UMANG portal where the app is also available. The app requires Android 9.0 or above and is approximately 12–56 MB in size. iOS users can download from the Apple App Store where it is listed under the Utilities category by National Dairy Development Board. The app is completely free and requires no registration to explore basic features.

What is the difference between e-Gopala and e-Pashuhaat?

e-Gopala is a farmer-facing mobile app for daily livestock management, local cattle marketplace transactions, health advisory, and government scheme alerts. e-Pashuhaat (www.epashuhaat.gov.in) is a structured web-based germplasm marketplace launched in 2016 that connects individual farmers with institutional breeders — government bodies, cooperatives, agriculture universities, and milk federations — for certified purchase of live bovines, frozen semen doses, and IVF embryos with verified genetic merit documentation.

Can I sell my cattle through the e-Gopala app?

Yes. The Pashu Bazaar (Animal Marketplace) module within the e-Gopala app allows individual farmers to list their cattle for sale after registering the animals on the INAPH system. The listing includes the animal’s breed, age, milk yield history, health status, and a photograph. Buyers across India can browse the listing and contact you directly through the app, eliminating the need for middlemen and saving both parties Rs.5,000–Rs.10,000 in broker fees per transaction.

Is the e-Pashuhaat portal free to use?

Yes, browsing the e-Pashuhaat portal (www.epashuhaat.gov.in) is completely free and requires no login. Any farmer or buyer can view animal listings, semen availability, contact details of selling institutions, and price information without creating an account. Registration is only required if you are an institutional seller wanting to list germplasm or animals for sale on the platform.

What is the Rashtriya Gokul Mission and how is it linked to e-Gopala?

The Rashtriya Gokul Mission (RGM) is a central sector scheme (100% Government of India funded) launched in 2014 for the development and conservation of indigenous bovine breeds and enhancement of milk production. The Cabinet approved Rs.3,400 crore for the 2021–26 cycle, with an additional Rs.800 crore for implementation through September 2026. e-Gopala is the digital delivery layer for RGM — farmers who register animals on INAPH (linked to e-Gopala) can access subsidized AI services, sex-sorted semen with 90% female calf accuracy, and IVF technology under the mission.

How does buying cattle on e-Gopala protect me from disease risk?

Only animals registered on INAPH and carrying an official Animal Wellness Card with documented vaccination history and disease-free certification can be listed on e-Gopala’s Pashu Bazaar and the e-Pashuhaat portal. This mandatory tagging and certification system means buyers receive complete verified health records before purchase — unlike local cattle fairs where disease status is unverified. For additional protection, verify the animal’s INAPH ID directly on the portal before completing any transaction.

In how many languages is the e-Gopala app available?

The e-Gopala app is available in 12 Indian languages: Hindi, Gujarati, Marathi, Odia, Kannada, Malayalam, Punjabi, Telugu, Bengali, Tamil, Assamese, and English. This multilingual support makes it accessible to dairy farmers across all major states including Uttar Pradesh, Gujarat, Maharashtra, Punjab, Andhra Pradesh, Karnataka, West Bengal, Kerala, Odisha, and Tamil Nadu without language being a barrier to digital adoption.

What loans and subsidies can I access through these platforms?

Farmers registered on e-Gopala/INAPH can access the Kisan Credit Card–Animal Husbandry scheme with enhanced loan limits up to Rs.5 lakh under the MISS (Modified Interest Subvention Scheme) as updated in March 2026. The Animal Husbandry Infrastructure Development Fund (AHIDF) offers 3% interest subvention on dairy infrastructure loans with a total revised outlay of Rs.29,110 crore through March 2026 for MSMEs, FPOs, cooperatives, and entrepreneurs. Approach your nearest NABARD-linked cooperative bank or State Livestock Development Board with your INAPH registration to initiate an application.

What is the helpline number for e-Pashuhaat and e-Gopala support?

The toll-free helpline for e-Pashuhaat portal queries is 1800-8437-100. For e-Gopala app technical support and animal health, nutrition, and breeding queries, farmers can connect directly to the NDDB call centre through the in-app “Call Centre” feature. Both helplines are operated under the Ministry of Fisheries, Animal Husbandry and Dairying.

Last Updated: October 2026. This guide is reviewed and updated regularly for accuracy. Bookmark this page for the latest e-Gopala app updates, e-Pashuhaat portal changes, and Rashtriya Gokul Mission notifications.

Disclaimer: This article is for informational purposes only. Scheme benefits, eligibility criteria, and loan terms are subject to change as per official DAHD/NDDB/NABARD notifications. Always verify current scheme guidelines on official government portals (dahd.gov.in, nddb.coop, nabard.org) before applying. This is not financial or veterinary advice.

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