Qualification
BSc. A griculture with MBA Marketing/Agri Business
Management with 2 years work experience as Product
Manager in Agri Inputs
Principal Accountabilities/ Responsibilities
- Responsible for laying out a strategic approach right from launch to scale up the
technology – prioritizing geographies, farmers profile and segmentation basis genetic pool - To work out branding and communication initiatives for Full Page technology using
different innovative tools physical as wellas digital and social medila platforms. - To work closely with herbicides partners in terms of chalking out joint promotional plans
at field level. - Keep innovating the pricing models, differentiating product segments of FP technology.
- To work on drafting a product life cycle strategy for FP technology and ensure
replacements at regular intervals with periodic technology trials. - To collaborate with research and tech nology development teams to ensure a product
pipeline by providing them regular market information and customer insights. - To work on establishing stewardship initiatives for FP technology with knowledge and
execution of these in field through regular communication. - To work on establishing stewardship initiatives for FP technology with knowledge and
execution of these in field through regular communication.
Interested candidates may share your profiles at
ctrivedi@savannahseeds.com
